TULSA, Okla. (Feb. 22, 2022) — Idea Ranch continues to expand its talent laden Creative Department with the hiring of Jason Hopkins as Associate Creative Director. Hopkins is a creative powerhouse with a passion for cooking up big ideas.

Closing in on 15 years in the saddle, Hopkins’ deep seasoning allows him to manage the entire creative process from beginning to end, providing premium-tier work while delivering a seamless client experience. “The Associate Creative Director is the conceptual ‘glue’ that keeps creative teams on target to deliver national quality work worthy of the IDR brand and those we serve, ” offered Jeff Tolle, CCO.  Hopkins knows more than a thing or two about the outdoors, too. “Running. Cycling. Shooting. Camping. I love it all. The higher above sea level the better. When the mountains call, I run to answer,” stated Hopkins when prompted about his personal interests. “His affinity for the outdoors aligns perfectly with our authenticity in the active lifestyle space. We couldn’t be happier,” added Eric Barnes, COO.

Jason Hopkins brings fresh, conceptual thinking and brilliant art direction to the Idea Ranch team. He will operate out of the growing agency’s recently opened Durango, Colorado office where he is free to work, play, and repeat.

About Idea Ranch

Idea Ranch is a full-service advertising, PR, and consumer insights firm headquartered in Tulsa, Oklahoma, with additional offices in Wichita, Kansas and Durango, Colorado. The firm has a diversified list of clients across the country and is an industry-leading marketing-communications company building brands in the outdoor recreation and passion sports sectors. For more information, please visit www.idearanch.com.