IDEA RANCH CHOSEN AS AGENCY OF RECORD FOR ALBERTA BOOT COMPANY AND CODY & SIOUX
Megan Parris
January 2025
Alberta Boot Company Outfitters, a leader in handcrafted cowboy boots, and its sister brand Cody & Sioux, known for their modern West lifestyle apparel and home decor, are excited to announce their partnership with Idea Ranch as their Agency of Record. This collaboration is set to elevate both brands’ identities and amplify their voices in the global marketplace.
With a history steeped in craftsmanship and tradition, Alberta Boot Company Outfitters has been creating high-quality, handmade custom cowboy boots since 1978. The company is celebrated for their durability, style, and authenticity, catering to everyone from hardworking ranchers to public figures and celebrities. Cody & Sioux, founded to bring a fresh perspective to Western fashion and living, complements Alberta Boot Company Outfitter’s legacy with its innovative designs and contemporary Western aesthetic. Idea Ranch’s expertise in brand storytelling and strategic marketing will ensure these brands’ legacies continue to grow while reaching new audiences.
“Partnering with Idea Ranch is an exciting step forward for us,” said Shannon Baker, CBO of Alberta Boot Company Outfitters. “Their deep understanding of the western lifestyle, coupled with an expertise in brand development and creative storytelling will help us grow while honoring our heritage.”
Jeff Tolle, Chief Creative Officer at Idea Ranch, shared his enthusiasm for the project: “Alberta Boot Company Outfitters and Cody & Sioux embodies everything we admire in brands—exceptional craftsmanship, authenticity, and a rich history. We’re thrilled to help them share their story and connect with customers in meaningful ways.”
About Alberta Boot Company Outfitters
Since its founding in Calgary, Alberta, in 1978, Alberta Boot Company Outfitters has been crafting premium cowboy boots that combine traditional methods with the finest materials. As Canada’s premier Western boot manufacturer, Alberta Boot Company Outfitters is synonymous with quality and style, offering custom designs for clients across industries and around the globe.
About Cody & Sioux
Cody & Sioux is a modern West lifestyle brand based in Calgary, Alberta, offering a curated collection of apparel, home decor, and accessories that blend contemporary style with Western heritage. Known for its innovative designs and commitment to quality, Cody & Sioux celebrates the spirit of the modern cowboy and cowgirl.