Carhartt is now in the business
of outfitting businesses

Carhartt originally enlisted us to help market its Flame-Resistant gear to an elite corps of workers that demanded next-level authenticity: The tenacious, all-hours all-weather men and women of the electric utilities industry. In 2018, based on the success of that work, we were asked to help launch one of the largest initiatives in the company’s 130-year history: Carhartt Company Gear. A new division of Carhartt built from the ground up to outfit businesses and fully assert a position as the #1 workwear brand in history. The multi-level strategy includes a custom website, digital, social media, collateral, and key influencer and trade show activation. Delivering a singular message to decision makers of every stripe – We Outfit Companies That Outwork Them All.

Company Gear Short #1

Company Gear Short #2

Company Gear Short #3

Our growing roster reflects our people and pursuits. Join us. In an industry that attracts ego, our path is rare. It serves as a beacon to like-minded clients and talent. If that’s you, we look forward to talking.